Kirk Franklin together with award winning American contemporary worship music group Maverick City Music will be performing at ICGC Christ Temple East ( Teshie Rasta Road ) in Accra, Ghana as part of the Kingdom World Tour 2024. This is by courtesy of Culture Management Gospel.

A recent study using Spotify data reveals the strong affinity Ghanaian fans have for the soul-stirring tunes of Kirk Franklin and Maverick City Music, just as the city of Accra gets ready to host gospel music royalty this weekend.

This exclusive insight, shared with Revolve Muzic, offers a fascinating glimpse into the digital devotion of a nation on the eve of the Kingdom World Tour 2024’s arrival at ICGC Christ Temple East.

The numbers tell a story of a musical movement that transcends generations, with nearly half of all streams coming from listeners aged 18-24. This youthful enthusiasm echoes the revolutionary spirit that has defined both artists’ careers – from Franklin’s genre-redefining work in the 1990s to Maverick City Music’s fresh approach to contemporary worship.

Perhaps most surprisingly, it’s young men who are leading this digital revival. Male listeners account for 54% of Maverick City Music’s streams and 52% of Kirk Franklin’s in Ghana, challenging traditional notions of gospel music’s audience.

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The data paints a vivid picture of musical preferences, with collaborative tracks like “Kingdom” topping the charts – a tantalizing preview of the synergy Accra’s audience can expect at the upcoming concert.

Albums like “The Maverick Way Reimagined” and Franklin’s “Kingdom Book One (Deluxe)” dominate the streaming landscape, showcasing a hunger for both innovative sounds and timeless classics.

Ghana’s position as the fourth-highest streaming country for both artists in Africa highlights the significance of this tour stop. As Accra prepares to host these gospel giants, the data reveals a nation primed for an unforgettable musical experience – one where digital streams transform into a chorus of voices raised in joyful celebration.

Renowned Ghanaian gospel artists like Joe Mettle, Luigi Maclean and Team Eternity will also grace the stage for a lifetime ministration.

See the full report below:

Top five streamed tracks- Maverick City Music between April 22-July 22 2024

• Firm Foundation (He Won’t)-(feat. Cody Carnes)
• In the Room – ( feat. Annatoria)-Afro Beat version
• Jireh– ( feat. Chandler Moore&Naomi Raine)
• Million Little Miracles-( feat. Joe L Barnes) 
• Promises– ( feat. Joe L Barnes)

Top five streamed tracks – Kirk Franklin  between April 22-July 22 2024

• Kingdom– ( Maverick City Music, Kirk Franklin, Naomi Raine, Chandler Moore)
• Bless me-( Maverick City, Kirk Franklin)
• My life is in your hands– (Maverick City, Kirk Franklin) 
• Imagine me– (Kirk Franklin)
• I smile-( Kirk Franklin)

Top five albums in Ghana – Maverick City Music between April 22-July 22 2024

• The Maverick way reimagined
• The Maverick way complete 
• Old Church basement 
• In the room – (feat. Tasha Cobbs Leonard)
• YET (feat. Ashley Hess & the King will come)

Top five albums in Ghana –  Kirk Franklin between April 22-July 22 2024

• Kingdom Book One (Deluxe)
• The Essential Kirk Franklin
• Hello Fear
• The Rebirth Of Kirk Franklin
• LONG LIVE LOVE 

The peak day listening Maverick City Music between April 22-July 22 2024

The peak day listening Kirk Franklin between April 22-July 22 2024

Age group & gender streaming Maverick City Music & Kirk Franklin  between April 22-July 22 2024

• Those aged between 18-24 years take the lead in relation to streaming Maverick Music and Kirk Franklin at 46 % and 45% respectively.
• On gender, 54% of male are leading in terms of streaming Maverick City Music, with another 52% of male also leading in streaming Kirk Franklin Music 

Top countries  in Africa streaming Maverick City Music between April 22-July 22 2024

Top countries in Africa streaming Kirk Franklin  between April 22-July 22 2024

By: Jude Tackie