In the Spring–Summer 2026 Formal Wear Collection, Pharrell Williams introduced Louis Vuitton’s notion of dandyism and unique expression in menswear, which is embodied by renowned English football player Jude Bellingham, a midfielder for Real Madrid C.F.
A year after being named a Friend of the House for the first time, Bellingham showcases classic designs and workwear-inspired suits from the Spring–Summer 2026 Formal Menswear collection, which carries on the House’s legacy of reinventing and improving tailoring.
Leather accessories from the recently reimagined LV Aerogramme collection complete each ensemble. The Boarding Messengers, Keepalls 50 and 35, and the Duo Pouch are among the new additions and updated designs that were created with today’s go-anywhere meeting in mind.
In keeping with the House’s dapper silhouette and attitude throughout business, travel, and occasion attire, the ad highlights the collection’s impeccable detailing, highlighting its rich blend of materials and savoir-faire.
The Men’s Spring-Summer 2026 Formalwear collection by Louis Vuitton will be available in stores starting August 28, 2025, after the campaign debuts on print and digital media on August 14.


