DJ SooFire, the Ghanaian-American Spinning Culture Into Global Sounds
Soofire, coined from the Ghanaian pronunciation of the name Sophia (So-Fi-Yah) to create a brand that still holds onto her roots, is a Ghanaian-American DJ and Entrepreneur based in LA.…
The Smirnoff-powered 2025 Guinness Ghana DJ Awards successfully launched
The 2025 Guinness Ghana DJ Awards, themed “Shake the Floor” and powered by Smirnoff, has been officially launched in grand style. Luna Rooftop Bar, in the heart of Airport City, last…
WPRD – The Power of PR In The Music Industry
The global music industry has evolved over the years, producing artists from decade to decade who have transformed societies with their songs. In a world heavily saturated with creativity and…
From a Childhood Spark Into a Sonic Career: Inside The World Of Kenya’s Music Maestro DJ Mura
Long before the flashing lights, packed venues, and bass-heavy drops, there was a curious boy watching his grandfather strum a guitar. For DJ Mura, that was the beginning. The music…
Ghana’s Daniel Ayittah Joins 2025 GRAMMY Recording Academy Member Class
Becomes First Ghanaian Gospel Audio Engineer to Earn Recognition Ghanaian audio engineer and founder of Outluk Records, Daniel Ayittah, has been officially inducted into the Recording Academy’s 2025 New Member…
Tyla shares sleek and sultry dancefloor cut in ‘IS IT’ music video
Tyla and her dancers serve synchronized heat in the ‘Is It’ music video, which is a great vibe. Tyla ups the ante in the video with a smooth, rhythm-driven song…
Music, sport, and activism collide For An unforgettable experience at the Club World Cup
Thanks to a ground-breaking halftime spectacle that changed football stadium performances, the 2025 FIFA Club World Cup Final between Chelsea and Paris Saint-Germain at MetLife Stadium became more than just a…
From the Mic to the Pitch; Cina Soul names her Dream Football Team
Ever imagined what it would be like if your favourite global music star dropped the microphone to wear a football boot? Well we had a chat with Ghanaian singer Cina…
Anthony Edwards, Samuel L. Jackson, Missy Elliott, and Others Lead the New Adidas Superstar Campaign
German sports brand, Adidas, has enlisted some major star power in rapper, songwriter, and producer Missy Elliott, skateboarder Mark Gonzales, NBA star Anthony Edwards, rapper GloRilla, singer and songwriter Teezo…
Adidas Sambas has A New CowBoy Look
The brand-new Adidas Samba LT (Long Tongue) “Cow Print Pack” is quite powerful. These sneakers, unveiled as part of Adidas’ summer 2025 collection, combine two trends that are too strong…
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