Prada’s Latest Campaign “Days of Summer” is Here
/
Prada’s Latest Campaign “Days of Summer” is Here

Prada’s Latest Campaign “Days of Summer” is Here

By

With their latest campaign, a visual poem titled “Days of Summer,” Prada is inviting us into a tranquil dreamscape as the sun begins its summer ascent.

The latest campaign captured through the ethereal lens of Oliver Hadlee Pearch presents Kendall Jenner, Hunter Schafer, and Troye Sivan in a serene tableau, adrift upon a surreal, still sea.

While Kendall Jenner is seen carrying the latest iteration of the iconic Galleria bag, presented in a striking cow print colorway, Hunter Schafer effortlessly models the Buckle Leather Bucket Bag. On the other hand, Troye Sivan highlights the sleek and modern Mariner Re-Nylon Bucket bag. Structured tailoring, softened by breezy silhouettes, and crisp whites bathed in sun-bleached pastels create a  language that speaks of both urban sophistication and coastal ease. Very Prada.

Check out the campaign below.