“I AM” The latest single from the camp of Ghana’s sultry-singing breakout artiste BrianKing is officially out.

The message is simple and clear yet buried in deep vocal tones that align with the slow-paced Saucedupbeats instrumentals. Opening with the repetitive hum “money, money, money…” the song’s lyrics reflect a non-conformist mentality.

BrianKing’s gravelly-sounding baritone voice accentuates the theme. On “I AM”, the singer is simply saying that he is HIM! Delivering a strong message of self-awareness, resiliency, and the search for a meaningful existence, the budding singer pushes himself on a sound that’s unlike his last release “Mood.”

While the allusion to "the awakened" signifies a call to consciousness and awareness of one’s
surroundings, the repeated phrase "good times are upon us" conveys a sense of optimism and hope.

He desires independence and achievement, which is reflected in the lines about wanting to be a “rasta” and earning money, but they also go against social norms and judgments, as evidenced by the remarks about smoking and “wicked people.”

“I AM” is the perfect anthem for eccentric folks, the “rastas” who like to light up a roll or two on a sunny beach and everyone trying so hard to not break away from society’s box.

Overall, the song conveys a combination of spiritual awakening, personal struggle, and the will to overcome obstacles while being true to one's principles and origins. It is a ditty of empowerment and self-discovery.

BrianKing is on a positive trajectory with back-to-back releases under his name already this year, and nothing is stopping him yet as he looks to release a seven-song extended play (EP) titled “Dominion” – scheduled for official release on November 20, 2024.

“I AM” was fine-tuned by Webzy and is finally available on all digital streaming platforms.