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AratheJay Stars in Puma’s New Black Star Jersey Campaign
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AratheJay Stars in Puma’s New Black Star Jersey Campaign
AratheJay for Puma

AratheJay Stars in Puma’s New Black Star Jersey Campaign

By

Melon

March 6, 2025

Ghanaian artist AratheJay has been featured in the latest Puma Black Star jersey unveil, commemorating Ghana’s 68th anniversary. 

The new kit, designed by Jefferson Osei (Papa Ghana), co-founder of Daily Paper, draws inspiration from the iconic Ghanaian board game ‘Counters Ball’, merging tradition with modern football aesthetics.

AratheJay for Puma
AratheJay for Puma

Directed by Prince Gyasi, the campaign also includes top Ghanaian personalities such as Stonebwoy, Gyakie, Joey B, Smallgod, and football legend Abedi Ayew Pele. The visuals highlight Ghana’s rich cultural identity while celebrating the Black Stars’ legacy.

Puma continues to celebrate Ghanaian excellence with this latest release, fusing fashion, football and culture into a bold new statement for the Black Stars.

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Catch a glimpse of today's (24-05-2025) AfroTalks forum, which happened at the University of Ghana School of Law. This year’s edition, under the theme 'HOW', highlighted key components of creativity, entrepreneurship, and community-driven business models and introduced a new feature, 'the Made in Africa Expo', dedicated to showcasing and empowering 15 emerging African startups. #revolveplus #afrotalks
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