Adidas celebrated 20 years of the brand’s Creation Centre Shanghai on the last day of Shanghai Fashion Week with the launch of “Power of Three,” a dynamic project that started with an eye-catching runway display and continued into a series of immersive fashion events.

Creation Centre Shanghai has served as Adidas’ creative hub in China for the previous 20 years. In order to promote Chinese originality, the hub has developed significant partnerships with athletes, artists, and cultural organisations while producing a wide variety of shoes and clothing made especially for the local market.

Adidas debuted a collection on the runway that was carefully chosen by its local design team. It included more than a hundred looks and was a clever blend of sport performance and fashion aesthetics. Concurrently, Adidas unveiled a novel “see-now-buy-now” experience that allowed visitors to buy important styles as they debuted on the runway.

A few Adidas Originals flagship locations will carry the line for a brief period of time.